Lead Marketing Growth

About the job Lead Marketing Growth About the job Lead Marketing Growth About the job Lead Marketing Growth: One of the leading company Exhibitions & Events is an emerging company founded with a Reason, With a Vision and With a Mission to bring the Revolution in Exhibition and Event Industry. Team Comprises the collective ongoing experience of 25+ years of organizing, managing and designing of various local and international exhibitions, events and stalls.

Services:

• Exhibition Organizer,
• Event Management,
• Exhibition Solutions,
• Event Services, 
• Conference Management, 
• Stall Design, 
• Exhibition Sales, and Travel & Tours



Job Requirements and Skills:

• 
  
  • marketing manager whose prime responsibility is to manage social media marketing plus lead generation using sales and marketing tactics
    
  • Team Management and Leadership: Build, manage, and lead a high-performing marketing team. This includes overseeing freelancers and ensuring their deliverables align with company goals.
    
  • Marketing Campaigns and Budget Management: Conducting high-level strategies and budget allocation per channel.
    
  • Sales and Product Alignment: Collaborate closely with the sales and product growth departments to align strategies and drive lead generation KPIs by increasing sales accepted leads.
    
  • Market Analysis and Competitor Strategy: Conduct thorough market analysis to understand competitors and devise effective counter-strategies.
    
  • Website and Marketing Tech Management: Ensure website optimization for conversion rate optimization (CRO) and SEO. Manage and strategically grow the marketing tech stack and oversee website maintenance for optimal functionality.
    
  • Data Analysis and Reporting: Lead data collection, analysis, and interpretation for market forecasts and reports. Track and report ROI across marketing activities.
    
  • Revenue Growth
    
  • Lead Generation (quantity, quality, and conversion rates)
    
  • Customer Acquisition Cost (CAC)
    
  • Return on Investment (ROI)
    
  • Marketing Qualified Leads (MQLs)
    
  • Conversion Rate
    
  • Brand Awareness

Qualifications:

• • A Bachelor's Degree in Marketing, Business,
    
  • Event industry
  • Fluent in English and experience from an advertising agency is a plus point

Job Details:

• Experience: 2 + years 
• Work Timings: (9:00 A.M 6:00 PM)
  
• Work Days: Monday - Friday
• Location: Lahore

About Us:

HR Ways is a Tech Recruitment Company that helps candidates like yours, make it into world's & Pakistan's largest & Top Product platforms. With HR Ways, your recruitment process becomes seamless as we connect you with top employers for quick interviews and easier than ever on-boarding process. We also help you get the best deals and 360 Analysis of the company that you'd like to join. And oh, we recently placed Engineers in Emirates & Ebay!

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