Managing Director

Reports to: Chief Executive Officer, Automotive Group

Job Purpose: The Managing Director is responsible for establishing, operating, and expanding the new automotive brand. This includes strategic planning, performance management, market analysis, financial planning, stakeholder relationship management, and maintaining relationships with the Original Equipment Manufacturer (OEM) and financial institutions. The Managing Director will lead and inspire a high-performing team to ensure the brand's success and profitability.

Key Duties and Responsibilities:

Strategic Leadership:

• Developing a Comprehensive Business Strategy:
  • Carry out a thorough SWOT (Strengths, Weaknesses, Opportunities, and Threats) analysis and use these insights to inform the business strategy.
  • Identify the unique selling proposition of the brand and align it with market demands and opportunities. This should reflect the brand's essence, personality, and values.
  • Establish a clear vision for the brand's direction in the Saudi Arabian market and define how its offerings will meet the needs and preferences of target customers.
  • Use the findings from the market research and SWOT analysis to determine the most effective ways to reach and engage the target customers.
• Regularly Reviewing the Business Strategy:
  • Set up regular intervals for reviewing the business strategy (quarterly, bi-annually, or annually). Use these sessions to analyze the brand's performance, assess the changing market dynamics, and identify any emerging trends or changes in consumer behavior.
  • Use key performance indicators (KPIs) to measure the effectiveness of the strategy. These could include market share, customer acquisition and retention rates, and sales figures.
  • Based on the review, make any necessary adjustments to the strategy to improve performance and ensure it remains aligned with market trends and customer needs.
• Setting Long-Term Goals and Short-Term Objectives:
  • Define clear, measurable, and attainable long-term goals that align with the brand's vision and business strategy. These could be related to market share, revenue, customer satisfaction, or brand recognition.

• Break down these long-term goals into smaller, short-term objectives. Each objective should be SMART (Specific, Measurable, Achievable, Relevant, Time- bound) and contribute towards achieving the long-term goals.
• Ensure that each department within the organization has specific objectives they are responsible for achieving.
• Communicating the Strategy:
  • Develop a clear, concise, and compelling presentation of the business strategy that can be shared with the team, stakeholders, and partners. This should include the vision, strategic objectives, unique selling proposition, and action plans.
  • Ensure all team members understand the strategy and their role in its execution. Provide training or workshops if necessary.
  • Regularly communicate updates and progress towards the strategic goals to maintain alignment, motivation, and buy-in. Use a variety of communication channels to ensure everyone stays informed.

• Overseeing All Functional Areas:
  • Sales: Direct the sales team to ensure they are meeting their sales targets. Regularly review sales strategies, provide feedback, and suggest improvements. Implement sales training programs to enhance the team's skills and capabilities.
  • Marketing: Collaborate with the marketing department to create effective marketing strategies. Ensure marketing initiatives align with the brand's vision and business strategy, and effectively communicate the brand's value proposition to the target customers.
  • Customer Service: Supervise the customer service department to ensure they are providing excellent service and resolving customer issues effectively. Implement customer service standards, provide training, and regularly evaluate customer satisfaction.
• Ensuring Operational Efficiency and Effectiveness:
  • Continually monitor the performance of each department, identify areas for improvement, and implement necessary changes.
  • Employ advanced technology and innovative solutions to streamline operations, improve efficiency, and reduce costs.
  • Foster a culture of continuous improvement where each member of the team is encouraged to suggest and implement improvements to operational processes.

• Ensuring Compliance:
  • Stay updated with local regulations and industry standards and ensure all operations are in compliance.
  • Regularly conduct internal audits to identify any non-compliance issues and take immediate corrective action.
  • Ensure the operations are in line with the brand's guidelines and uphold its image and reputation.
• Continuous Improvement of Operational Processes:
  • Regularly review and assess operational processes to identify bottlenecks, inefficiencies, or areas for improvement.