ابدأ بالتواصل مع الأشخاص وتبادل معارفك المهنية

أنشئ حسابًا أو سجّل الدخول للانضمام إلى مجتمعك المهني.

متابعة

With my current professional qualifications in Mechanical Engineering, Marketing, accountancy what suitable position can i apply for?

Established and managed Specific business units successfully Designed mechanical components for solar tracking device Designed mechanical components for solar screen printing device Improved financial and operational performance of specific business units

user-image
تم إضافة السؤال من قبل Godfrey Banda , Acting Chief Engineer , University of Zambia
تاريخ النشر: 2014/08/01
Vinod Jetley
من قبل Vinod Jetley , Assistant General Manager , State Bank of India

You should be in 'Industrial marketing'.

Career Opportunities in Industrial Marketing

Industrial marketing is a vast field with many moving parts. As such, there are many different roles a marketing professional can assume in a company's industrial marketing division.

Brand Manager

What do they do?

The image of a product is the first thing a potential client sees. A brand manager's chief concern is crafting the image of the product and maintaining public enthusiasm for it in all channels of communication. This includes art and copywriting for a product, managing the producer's social media presence, and working with advertising partners to raise awareness about the product.

Education/Experience

A brand manager should have at least a bachelor's degree in marketing, business, or communications, though an advanced degree like a Master of Business Administration (MBA) can both improve job prospects and increase potential salaries. Because of the prevalence of online components in industrial marketing, a brand manager needs to have excellent computer literacy with everything from design software to social media platforms. Many brand managers advance from entry-level positions in creative development, especially content-writing and website design.

Accounts Manager

What do they do?

Once a potential client has expressed interest in working with a company's industrial marketing team, its representatives will begin to develop a relationship with an accounts manager. The ultimate goal of the accounts manager is to finalize a sale. This is a highly people-oriented position, combining strong interpersonal skills with a clear understanding of the product. Accounts managers are not just salespeople; they are the face of the company. This job requires above-average communication skills, incredible attention to detail, and a strong sense of finance-related math.

Education/Experience

An accounts manager should have a bachelor's or master's degree in marketing, business, or finance. It is also very helpful to have a background in customer service positions in retail or food service environments, and to have worked as an assistant to an account professional.

Data Analyst

What do they do?

Businesses constantly track the effectiveness of their marketing campaigns and rely on solid data to predict future needs and trends in their field. This is especially important in the industrial marketing world because trends affect the behavior of not just individual clients, but whole sectors of the business landscape. A marketing data analyst processes facts and figures about a business's past marketing plans and creates projections suggesting effective marketing strategies for future endeavors. This requires strong math skills, good communication skills, and high computer literacy.

Education/Experience

A marketing data analyst should have a bachelor’s degree in marketing, business, or math. Previous work experience in computer-related jobs is a plus and an advanced degree can lead to higher salaries and more senior positions.

Industrial Marketing Salaries

  • Brand Manager Entry Level: $67,000 Median: $92,000 Highest Earners: $119,000
  • Accounts Manager Entry Level: $60,000 Median: $84,000 Highest Earners: $104,000
  • Data Analyst Entry Level: $33,350 Median: $60,570 Top Earners: $111,440

Farzaneh  Sotoudehnia
من قبل Farzaneh Sotoudehnia , Senior Computer Teacher , Ministry Of Education - Other

I will definitely be a successful person

sameh youssef
من قبل sameh youssef , Customer Services Executive , foreverliving products

to full our policy of the company andMake maximum effort to achieve sales on the market from counterfeit transactions

المزيد من الأسئلة المماثلة

هل تحتاج لمساعدة في كتابة سيرة ذاتية تحتوي على الكلمات الدلالية التي يبحث عنها أصحاب العمل؟