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How to solve business challenges using social media ?

We know the advantages of social media marketing as a marketing tool but it’s a very good tool for solving your business challenges; Social media channels are communication channels, which can be used to solve business, marketing and communication challenges here is some of them • Customer Support & service • Reputation management • SEO • Lead generation and sales • Communication And out reach What you think http://sharath-perso-b.blogspot.in/2013/09/how-to-solve-business-challengesusing.html just read the article and let me know what you think

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تم إضافة السؤال من قبل Sarath surendran S , Digital Marketing Manager , Vista valley sdn bhd
تاريخ النشر: 2013/10/02
amer jayyousi
من قبل amer jayyousi , Business Development Consultant , freelance

i have been using social media platforms and forums to pose problems that need solutions. to my surprise the professionals who offered superb free workable solutions  .

i've had many professionals sharing their opinions on how to slove a problem and followed up wiith me until solutions came to life.

i had professionals from as far as australia and as close as to building next to mine offering to help.

my advise if you have a question or a problem post it on social media platforms and forums and reap the benefits of social media and other forms of web based sites.

I agree with Amer because social media platforms can be useful as SEO can bring brand value and SEM also gives new innovative ways of marketing as its a easy way to reach customers in faster, easier way , feedbacks online through websites, online interactions can add value to customer service which helps business to improve their overall value and reputation and also improve products /services as expectations.

 

It gives a better reach for business without much investment which was done in traditional way and time also taken was much more

Transforming into a social business is a pretty big concept with several pieces and there is a lot of debate around what those pieces should be. However, most will agree that there is an internal communications component of becoming a social business. When you look at how social media is being used to improve internal communications, you can start to separate those who are providing lip service to the social business transformation to those that are serious. This also extends far beyond becoming a “social” business and using social technology. The real questions I believe we should be asking are: how can technology be used to increase the speed of knowledge transfer, to influence the culture of working together, and to improve internal business processes.

I’ve worked for several large organizations and one thing was true in every one of them. There are huge information silos between different divisions, different offices, and even within departments. These information silos can be very costly for organizations. The cost impact can range from not knowing the internal expertise available to having multiple departments working on similar initiatives and spending money for outside consultants to do the same projects as well as having employees who do not even know they exist. For many companies, the quickest way to break down silos is to leverage an internal social network.

 

  • Create an Internal Social Network to Improve Relationships
  • Use Your Employee Social Network to Increase Project Transparency
  • Use Your Employee Social Network to Find Internal Expertise
  • Use Your Employee Social Network to Increase Mind-Share

The role of social media in business is extremely important. That being said, it needs a dedicated and professional approach when used by companies.

My personal view is that the following should be the main focus when engaging in any social media platform;

  1. Create ENGAGING and interesting content that reflects your company culture and vision.
  2. Spend some money on having professionals edit the content
  3. Don't try to use it solely as a marketing tool. YES, it is useful to marketing but only if the people whom you interact with feel they are getting honest and unbiassed content.
  4. Keep watching TRENDS and support other social media users that mirror your company culture.
  5. ROI... what a headache! Just remember that Rome was not built in a day and keep posting good, AUTHENTIC content that will encourage readers to follow and participate.
  6. OFFER SOMETHING... Nobody wants to keep reading blurbs and "approved texts" The main idea should be based on an interction that offers the readers something
  7. Keep hyperlinking and cross refferencing articles, posts, blog entries, comments and tweets.

Through many hard lessons learnt, I've found that only one thing really offers results... HONEST, ENGAGING CONTENT

sachin sood
من قبل sachin sood

This world has completly changed with the rapid advancement in technology.Today information is not just in the hand of few people its being circulated with the lightening speed thanks to internet. Internet has become part of our life whether we are at work or we are at home we are using computers mobiles to get the latest information.

Organisations are finding more and more creative ways to target large number of customers. Social media has become a weapon for them. Whether its a launch of product or services , getting feedback or gathering info about customer needs, organisations are using this platform in order to connect with larger audience.

But it can be devastating for the companies for example if organisation is developing some new product and the information is leaked it can lead to very high losses for the company. So I beleive it has both the positive and negative effect,

Omair Farooq
من قبل Omair Farooq , Manager Retail & Activation , HBL ASSET MANAGEMENT LTD

In the last few years we have seen a great shift towards the social media. Using social media to overcome the challenges, now companies can expand virtually with social media. No geographic limitations. Secondly they are using4C's &4P's at the same time. The consumer reach is easy & they can communicate their message to masses.

Shameem Ahamed
من قبل Shameem Ahamed , Risk Analyst , BANKING

Innovation in the field of aspects makes the path

Ahmed Taha
من قبل Ahmed Taha , Digital Director , Home of Performance

It depends on what challenge Service or product is facing, however It can be used to educate customers about a particular service or product, and make announcments, and highlights.

Francis Jr Simbajon
من قبل Francis Jr Simbajon , Associate Marketer , C-ONE TRADING CORPORATION

Services nowadays on all types already learned social media as an essential marketing tool. Using social media help build relationships with your customers by engaging in conversation. No matter how good you are at responding to audiences reactions, your customer service ultimately rest on how well you run your business. Instead of responding to those negative comments about the brand, make sure to focus on providing excellent service.

Hill Stone
من قبل Hill Stone

Don't underestimate the power of social media! For example, a platform like YouTube will help you promote your brand at a fast pace. It's crucial to exchange insights with fellow creators. Additionally, for advancement consider boosting your subscriber count like buy Youtube subscribers with PayPal It's a quick and effective method that I've personally tried. Combine networking and strategic moves like this, and you'll see your channel flourish.

mamdouh  yahya
من قبل mamdouh yahya , Director of Business Development and Personnel Affairs , r Trade, Advertising and Advert

There are many challenges in the Arab market where marketing has become not limited to media channels only, but develops through the use of media and follow-up devices for InterMedia users and to offer offers of products and offer products that exceed products offered

 

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