مهندس
Public relations is the art of managing communication between an organization and the public to build, manage, protect and sustain an accurate image or reputation. Our focus at EPR is to help companies increase market visibility and credibility in proven and effective ways. Our goal is to work to position all of our clients as leaders in their market. Some people tend to confuse public relations with advertising when they are in fact the absolute opposite of one another. Advertising is a paid endorsement that cannot on its own establish credibility. PR, however, is unbiased and unlimited editorial coverage in the media based on a writer's appraisal of a product or company's news worthiness, quality and uniqueness. PR campaigns can be as extravagant and expensive or as small and inexpensive as needed. There is no direct correlation between the size of a budget and the success of a campaign. The success of a campaign depends more on what is happening within a company than on the PR effort. When a company has a good product or service that has strong potential position in the marketplace, promotion is relatively straightforward. What remains is putting together and executing a solid, strategic plan to support a company's objectives. This is how EPR can help its clients.
