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Matalan Business Trading Company

Industry
Sales
Location
Jordan - Amman
Type
Employer (Private Sector)
Employees
10-49 employees

Overview


  • About


    Introduction to MATALAN.

    • Founded in Preston, United Kingdom in 1985 by John Hargreaves
    • Matalan UK trade from over 50 million square meters, 200 stores
    • The brands target market being families
    • Store size averaging 3, 500 sq meters
    • With a product range all under one roof of:
    • Ladies Wear
    • Men's Wear
    • Children's Wear
    • Home Ware
    • Footwear

    BTC Franchise Agreement.

    • Our goal is to locate ONLY the best locations for this brand
    • Market the brand using the tried and tested UK formulae targeting families
    • Position the brand using it’s Unique Selling Price Position
    • Expand the brand aggressively to benefit from economies of scale
    • Match the product mix to the local market
    • Fit out the stores to the middle east standards of quality and finish.

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