Marketing Executive (Automotive-After Sales)

Job Description

Job Purpose:

Plan, direct, implement & develop attractive marketing activities for After Sales products & services to enhance customer’s satisfaction & loyalty, which will impact positively on maximizing the sales revenue and achieving the department objectives.

Duties/Responsibilities:

• Identify, develop, and evaluate marketing strategy, based on knowledge of After Sales division objectives, market characteristics, and cost and markup factors.
• Formulate the financial aspects including all expenditures, budget, and develop all opportunities to maximize the sales & profit.
• Create new programs in use with automotive system, and seek for all supportive tools or materials to enhance the implementation.
• Ensure of proper implementation of marketing merchandise on floor such as retailer POS, posters displaying...etc,to deliver and upgrade customer expectations.
• Support divisional web sites in respect to after sales content and functionality for Accessories & Service.
• Manage relationships with advertising agencies and outside suppliers, including retailer negotiation and contract discussions.
• Initiate market research studies and analyze their findings.
• Prepare all periodical reports required.

Skills

• Sales and Marketing
• Management & leadership
• Customer Focus
• Time Management
• Driving for results

Education

Bachelor Degree in Buiness Administration, MBA preferred