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How could candidates get an education in Internet Marketing?

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Question added by Ghada Eweda , Medical sales hospital representative , Pfizer pharmaceutical Plc.
Date Posted: 2016/05/29
Ghada Eweda
by Ghada Eweda , Medical sales hospital representative , Pfizer pharmaceutical Plc.

A thorough marketing education will introduce students to multiple aspects of Internet marketing and its place in the wider spectrum of commerce. Students should expect courses in everything from content composition, to data analysis, and the principles of management. The course work of a marketing program will consist of real-world and hands-on components, such as case studies of both successful and failed marketing campaigns, and simulated businesses marketed by students using the concepts they have learned. This will include diving into several computer programs like Adobe In Design and Dreamweaver, as well as both free and proprietary website analytics software. This broad overview of each piece of the Internet marketing world gives students a firm foundation in the field to help them decide where their interests and talents fit the best. All designers should have an understanding of content creation, while all content specialists should have respect for the design process .  At the more advanced levels of a marketing program, students will hone the skills that are most important to their areas of emerging expertise to create sharp minds and strong portfolios on their way to the workplace.

Muhammad Adeel
by Muhammad Adeel , Sales And Marketing Executive , TANZEEM HEAVY EQUIPMENT RENTAL LLC

It is actually a big problem for people who want to learn online marketing from scratch. I mean, you can’t just go to the university to study it, because it’s so new and it changes so quickly.

Content Writing and understanding of SEO, Statistics, HTML & CSS, Design, Social Media, Business Sense & Data Analysis are necessary for educating in Internet Marketing.

Vijaylaxmi Sharma
by Vijaylaxmi Sharma , Head of Marketing , Infrasoft Technologies Ltd

Contrary to many experts opinion here, I belive social media or digital marketing skills are better if they aren't acquired from a set of rules and guidelines. The process of learning how to engage better, research on content creation and finding out what other's are doing that's working for them, is where one who's keen to learn will benefit the most. Pick a domain you're passionate about. Think of the content style that's most popular and interactive in that domain and get on with it. For ex: Travel: short video's and picture will speak to your audience over plain text. Find and follow infulencer's using hashtag's on mediums where short video's are most viewed and your targeted audience is placed. Be patient. And interact. Comment marketing and cross-selling will help you get more eyeballs and connect your audience from every other channel you're present at.

Do this everyday. use google to understand how advertising solutions are used. By doing everything yourself, you'll rely on no expert, but yourself, and will learn faster. 

Sidrah Nadeem
by Sidrah Nadeem , Global Marketing Manager , Hill+Knowlton Strategies

  1. Attending useful conferences and webinars (www.madtalks.com)
  2. Talking to people with Internet Marketing experience
  3. Applying techniques learnt and using them 

Omar Saad Ibrahem Alhamadani
by Omar Saad Ibrahem Alhamadani , Snr. HR & Finance Officer , Sarri Zawetta Company

Thanks

Great answer Mrs. Ghada , i support yours

sardar mardookhy
by sardar mardookhy , PMP certified Project manager , MCCI

Agree with Ms. Ghada,

Thanks for invite

Dear Ghada,

You can refer to this Digital Marketing Course in Dubai for the best answer.

Hope this helps.

sumesh sudhakaran
by sumesh sudhakaran , Sales Manager , Aclientz Business Solutions

It all starts with your passion towards becoming a digital/Internet marketer....

Once you decide then there are a lot of options -

  • ·         Free online digital marketing courses - this is the best way to get an idea about the basics of digital marketing. Check this link - https://www.diygenius.com/10-free-online-courses-in-social-media-and-inbound-marketing/
  • ·         Digital Marketing certification courses -this would enable you to get certified, enabling you to make better career choices. If you feel that there are no good institutes in your locality then you can opt for online courses.
  • ·         Video tutorials - Just search digital marketing basics in youtube and you would astounded by the number of videos that pops up, make sure you read comments and check the views to make sure that you are watching tutorials from industry experts.
  • ·         Case studies - Case studies would give you a quick reality check of what works and what does not. Just search Digital marketing case studies in google and you would find a lot of material to learn.
  • ·         Hands on practice - Nothing beats practice. Create a facebook page, twitter account, google plus account, try using all the features in google like analytics, adwords, create a basic website ( which is doable even without knowing coding )
  • ·         Read books - Start reading books about the the origin, trends and future of digital marketing.

 I hope this helps,  all the best.

Vaiyapuri Gopalakrishnan
by Vaiyapuri Gopalakrishnan , Manager - After Sales , M/s Saud Bahwan Automotive llc

Thanks for your information, Agree on that your detailed explanation.

Emmanuel Wamweta
by Emmanuel Wamweta , production supervisor , Tembo Steel Rolling

I am not an expert in internet education but none the less i will try contributing something.

One can start by using an agency or consult for a short period of time incase one has some savdd funds.

Take internet marketing training.

Buy books & tap into online resources.

Attend internet marketing conferences.

Freee online marketing courses & institutions may include;

Worldstreams's PPC university. Google online marketing challange. Social media quikstrater. Copgblogger markerting Email course. Ds106 digital storrytelling & social media. Hubspots inbound marketing training progran & certification. Canvas. Edx. Alison. Thanx for the invitation.It is always a pleasure contributing.

ghazi Almahadeen
by ghazi Almahadeen , Project Facilitator , Jordan River Foundation

Thanks for the invite ............................ I agree with your answer and answer Mrs. Sandra

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