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Is traditional marketing more cost effective and better than social media marketing?

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Question added by Salam Assi , Customer Service Officer , Etihad Bank
Date Posted: 2018/02/25
Abrar Ali
by Abrar Ali , Administrative Assistant , Servier Saudi Arabia Trading Company

No , were in a new a era count on technology & social media , so it's more effective , easy to use , faster , and deosn't cost like traditional way

RAUF ABDUL
by RAUF ABDUL , Business Analyst (FMCG & Manufacturing) , Exposures Finance

No traditonal marketing is not cost effective as it takes lot of time and provide results lately.

Marketing communication before the Internet and social media was very different than marketing communication to date. There are many different reasons for this change in how marketing communication must be handled. One instance of this is that “in 1960, Procter & Gable could reach 80% of U.S. women with one 30 second Tide commercial aired simultaneously on only three TV networks

Electronic marketing is much better than traditional marketing because it is a much faster and inexpensive way compared to traditional methods Statistics and reports are available immediately for campaigns. You can also change your promotional messages whenever you like and immediately to the text or form of the ad. Social networking also allows marketing groups to take care of certain things or even marketing for one individual and the ability to identify places that need targeted customers But the key to success is to combine the two tools together to get the best results

Muhammad sarwar
by Muhammad sarwar , Assistant Manager , Madni Traders

No Traditional Marketing is More Costly Then the Socila Media Marketing is More cost effective, and More effective in Modran world, becase one add on social Media people see it in all over the world , and we can get the result analiysis is easy.

if your target customer is very small and illitarate then traditional marketing is more effective and cost effevtive .

but in overall social media marketing is more cost effective. 

Christine Ndunge Wesonga
by Christine Ndunge Wesonga , Management Trainee , Career Point Solutions

Traditional marketing has created exposure for thousands of businesses for decades but with the internet it is more cost effective and better to use social media marketing  for one is able to communicate with the consumers in two way format, develop a long term following and is also able to quickly promote new products and services.

tounci abdallah
by tounci abdallah , تسويق , famag

The development and technological advances in the field of marketing are becoming more and more important, especially in the area of ​​digital marketing. However, traditional marketing is still important and a very influential factor. So what is the difference between traditional marketing and e-marketing. First, let's make it clear that interactive customers are targeted by an effective marketing plan that meets their needs, so you need to choose the best way to promote and promote your brand, whether through traditional marketing or digital marketing. In this simple article, we will explain the difference between traditional marketing and electronic marketing (digital) and the advantages and disadvantages of both. Traditional Marketing:It is a tangible marketing that is easy to grasp and sense (tangible marketing). It is commonly used to promote tangible transactions such as "print advertisements on newspapers, magazines, television and radio ads". Digital marketing or electronic marketing:It develops with the development of technology. Somehow digital marketing or e-marketing is like traditional marketing in advertising, but everything happens electronically or on digital platforms such as social networks "Facebook, Twitter, YouTube, ... and other social networks" , Digital marketing or electronic marketing is a form of internal marketing of the company is a way that facilitates the ability of customers to find the company online (online). Having identified the difference between traditional marketing and digital marketing, let us consider the advantages and disadvantages of both traditional marketing and digital marketing,Advantages of traditional marketing:1 - Easy access to local customers2 - Used by the vast majority of clients such as media3 - easy to connect and understand the messageConventional Marketing Disadvantages:1 - little interaction with the audience2 - somewhat expensive Advantages of e-marketing (digital marketing):1 - The results of digital marketing are easier and faster to measure: you can see at one time what is highly influential and what is not. This way you can adapt to your approach to improving your results2 - can reach an unlimited number of people.3 - The company can reach the public in different and interactive ways.4. The company can reach both local and global audience5. The public can choose how to receive content from the company.6. Content can be spread very, very large7. Low cost8 - A more fair market where small businesses can compete with leading companies in the same fieldThe disadvantages of e-marketing (digital marketing):1. It can take some time to achieve tangible success.2 - lack of specialists for him

Girlie Shiennarie Almacen
by Girlie Shiennarie Almacen , Senior Sales Consultant , Footwear Specialty Retailers Inc. (Payless Shoesource)

Traditional marketing has prove its effectiveness in a thousands of decades. But as of now that we also had a social media, it hugely inlfuence a great change in marketing strategy. It offers a direct communication to the customers and can get a quick feedback as well as to promote new products and promos. Maintaining a social media only cost time.

Azeem Mohamed
by Azeem Mohamed , Digital Marketing Manager , CRAYON WALLS

Traditional marketing techniques like newspaper ads, billboards etc have their level of communication and mileage which is unmatchable. However, with the world moving in to digital day by day, it is also imperative to have the brand being visible these channels as well. 

I see both traditional marketing and social media marketing as a way of brand building. Both the channels lead to the same cause. 

Cost side of it would be more cheaper in social media, but lets face it, not all of us are stuck in social media every min of the day. So the ideal way is to mix and match both platforms to a synchronised way of communication. 

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