Our client is a leading financial services platform specializing in liquidity solutions for private equity markets. They are seeking a skilled Financial Copywriter with robust experience in finance, banking, or private equity to enhance their communication efforts.
This role requires a deep understanding of financial concepts and the ability to convey complex information through various formats including newsletters, email campaigns, and social media content, particularly on LinkedIn.
Location: Fully-Remote (Work from Home), 9 AM - 5 PM EST
Key Responsibilities:
Financial Content Creation: Craft compelling content that reflects an in-depth understanding of the finance and private equity sectors.
Newsletter Production: Develop and write newsletters that keep stakeholders informed and engaged with the latest industry trends and company news.
Email Copywriting: Create persuasive email copy for campaigns that effectively communicate the company’s value proposition and drive engagement.
Social Media Content: Produce engaging captions and posts for platforms like LinkedIn, tailored to a professional audience in the financial sector.
Ad Buying Support: Assist with ad buying strategies on platforms like LinkedIn, optimizing content for maximum reach and impact (experience in this area is beneficial but not required).
Cross-functional Collaboration: Work closely with the marketing and communications teams to ensure content aligns with overall business goals and branding.
What Success Looks Like:
Increased Engagement: Your strategic and informative content has significantly improved engagement rates on emails and social media platforms.
Enhanced Brand Visibility: Through your effective copywriting and content creation, the company has strengthened its presence in the financial services sector.
Targeted Communication Impact: Your work has effectively communicated complex financial concepts to a sophisticated audience, enhancing their understanding and appreciation of the company’s offerings.
Required Skills and Qualifications:
Industry Experience: Proven experience in finance, banking, or private equity is essential. A strong grasp of related fields like wealth management, venture capital, and private equity markets is highly preferred.
Copywriting Expertise: Exceptional writing skills with the ability to produce clear, persuasive, and engaging content for a B2B audience.
Digital Proficiency: Experience with LinkedIn and other digital platforms, and skills in ad buying are a huge advantage.
Understanding of Financial Concepts: Ability to understand and articulate complex financial information in a way that is accessible and engaging.
Creativity and Precision: Innovative thinking with meticulous attention to detail, ensuring all content is accurate and effective.
Collaborative Skills: Strong ability to collaborate with team members and stakeholders to ensure content meets the strategic goals of the organization.
This role offers an exciting opportunity for a Financial Copywriter to significantly impact a growing financial services company. If you are passionate about finance and skilled at translating complex market dynamics into compelling written content, we invite you to apply and join our client's innovative team.
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