M+C Talent Brand: Local Experience Senior Analyst

WHO WE ARE:

We are Accenture Marketing and Communications Talent Brand + I&D team — our function partners with all parts of M+C to create the most impactful experience for our people, talent, communities and clients.  Our group builds and activates our brand across multiple audiences, geographies and touchpoints, in alignment with business objectives, to drive preference and consideration.

Local Experience exists to focus on Accenture’s reputation as an employer of choice for candidates, loved by our people, our stakeholders and our communities​.

THE WORK:

We accelerate Accenture’s Brand, attracting the best talent and focusing on being loved by our people, our stakeholders and our communities.

We act as the campaign owner – feeding the local MU / market needs into Plan, through the Global Expression processes, and acting as the dot connector of the differentiated campaigns delivered in markets.​

We provide local insight, drive it into the overall strategy and design for how it comes to life in the local experience. ​

We own how we engage with various parties + channels in activation, including –​

• Social and advertising​
• Awards and recognition​
• Campaign management​
• Learnings from Market / MU Leads in Marketing, People Engagement and HR​

We continuously ensure all programs are insights & data driven, in-line with our overarching Accenture + Talent Brand look, feel and story.​

In this role, you’ll be reporting into Local Expression Growth Market Lead

The work location for this role is FLEXIBLE and will include a mix of working remotely, onsite in an Accenture office or center.

With all our roles, there is some in-person time for collaboration, learning and building relationships with cross functional teams in your Market Unit (MU), peers, leaders and communities. As an employer, we will be as flexible as possible to support your specific work/life needs.

WHAT’S IN IT FOR YOU?

Discover:

• You will steep yourself in how Accenture’s brand delivers a cohesive experience across our talent – future, present and past.  You will also steep yourself in local subject matter expertise and insights.​
   

Define:

• You will localize a cohesive and unified core story that shows that no matter what level you are in your career, Accenture is the best place for you achieve your personal and professional aspirations. ​
• Driven by data, insights + stories (gathered by the strategist), you will bring to life the marketing approach, core campaign, and key assets with MU and audience relevance.​
• Driven by ROI, you will identify + share priority candidate experiences on-the-ground.​

Develop:

• You will iterate the core story + marketing approach in partnership across with local HR and M+C Strategy based on demand and reputation needs – always circling back . ​
• You will feed upstream to ensure all other workstreams have talent and market relevancy.

Deliver:

• You will deliver campaigns + experiences that amplifies the core talent messages with market and audience relevance (e.g., campus, apprentice, experienced hire).​
• You will deliver a campaign + experience that ensures Accenture’s culture and reputation is felt at every point in the candidate journey.​
• You will deliver a campaign + experience in a flexible model for different audience priorities + needs that MUs can easily localize.​

HERE’S WHAT YOU’LL NEED:

• Excellent knowledge of Accenture’s brand strategy and business strategy.
• Ability to derive insights and formulate strategy from data
• Ability to develop and apply creative and ingenious solutions to issues.
• Oral and written communications skills and presentation skills in English.
• Deep understanding of the societal and demographic nuance of the different MU.
• Ability to drive projects on time + on budget results.
• Experience in integrated marketing, branding/positioning, advertising and campaign management.
• Experienced in stakeholder management

WHAT WE BELIEVE:

All our leaders are committed to building a better, stronger and more durable company for future generations to create positive, long-lasting change. Inclusion and diversity are fundamental to our culture and core values. Our rich diversity makes us more innovative and creative, which helps us better serve our clients and our communities.

Our position as partner to many of the world’s leading businesses, organizations and governments affords us both an extraordinary opportunity and a tremendous responsibility to make a difference. Sustainability is one of our greatest responsibilities, which we embed it into everything we do and for everyone we work with.

Accenture is committed to providing equal employment opportunities for persons with disabilities.  Please let us  know if you require reasonable accommodation to enable your participation in the recruitment process by <Insert local process e.g by emailing <recruiter email address or shared mailbox address>>.We will be happy to assist you.

Equal Employment Opportunity Statement

All employment decisions shall be made without regard to age, race, creed, color, religion, sex, national origin, ancestry, disability status, veteran status, sexual orientation, gender identity or expression, genetic information, marital status, citizenship status or any other basis as protected by federal, state, or local law.

Job candidates will not be obligated to disclose sealed or expunged records of conviction or arrest as part of the hiring process.

Accenture is committed to providing veteran employment opportunities to our service men and women.