Social Media Marketing Manager

Do you want to love what you do at work? Do you want to make a difference, an impact, transform peoples lives? Do you want to work with a team that believes in disrupting the normal, boring, and average?

If yes, then this is the job you're looking for ,webook.com is Saudis #1 private event ticketing and experience booking platforms in terms of technology, features, agility, revenue serving some of the largest mega events in the Kingdom surpassing half a billion in sales. webook.com is part of the Supertech Group also consisting of UXBERT Labs, one of the best digital and user experience design agencies in the GCC, along with Kafu Games, the largest esports tournament platform in MENA.

We are seeking an experienced and highly organized Social Media Marketing Manager to join our team.

Key Responsibilities:

• Develop and implement a comprehensive social media strategy to promote webook.com and drive engagement among our target audience.
• Align social media efforts with the overall marketing and business objectives.
• Research, plan, and execute compelling social media content related to entertainment, sports, and experiences.
• Collaborate with in-house designers, freelancers, and agencies to create visually appealing and shareable content.
• Work closely with creative copywriters to ensure the messaging resonates with our diverse audience.
• Maintain a consistent brand voice across all social media channels.
• Develop and manage the social media marketing budget, ensuring efficient allocation of resources.
• Monitor ad spend, analyze performance, and provide recommendations for optimization.
• Collaborate with entertainment, sports, and experienced industry partners to plan and execute co-marketing campaigns.
• Measure and report on the success of joint initiatives.
• Understand the target audience and tailor content and strategies to resonate with their interests and preferences.
• Develop and manage social media advertising campaigns, optimizing ad performance for various objectives.
• Monitor and analyze social media performance metrics to provide insights, track progress, and adjust strategies as needed.
• Maintain and enhance the brand's tone and voice across all social media platforms.
• Stay updated on industry trends and best practices in social media marketing.
• Handle any potential social media crises or negative comments professionally and proactively.
• Utilize data and research tools such as hashtag trends, Google Trends, and SEO keyword research to inform content creation and strategy.
• Analyze social media metrics, generate insights, and adapt strategies for optimal performance.

Key Requirements:

• Strong creative and storytelling skills with the ability to develop engaging content that drives user engagement and brand loyalty.
• Proficiency in graphic design and multimedia tools to create visually appealing content.
• Excellent copywriting and editing skills with a keen eye for detail.
• Ability to think strategically and develop data-driven social media strategies aligned with business goals.
• Proficiency in social media analytics tools to track and interpret performance metrics.
• Strong analytical skills to identify trends, patterns, and opportunities for optimization
• Excellent written and verbal communication skills to effectively convey brand messaging and engage with the target audience.
• Strong interpersonal skills to collaborate with cross-functional teams and external stakeholders.
• Customer-centric mindset with the ability to understand customer preferences and tailor content accordingly.
• Proactive and adaptable to changing social media trends and algorithms.
• Passion for staying updated with the latest industry trends, tools, and best practices.

Key Qualifications:

• Bachelor's degree in marketing, communications, or a related field.
• Proven work experience from 6 to 8 years in social media marketing, preferably in a managerial role.
• In-depth understanding of social media platforms, algorithms, and best practices.
• Experience with social media management tools and analytics platforms.