Marketing Manager in Power Tools

Do you want beneficial technologies being shaped by your ideas? Whether in the areas of mobility solutions, consumer goods, industrial technology or energy and building technology with us, you will have the chance to improve quality of life all across the globe.

Welcome to Bosch.

We are looking for a Marketing Manager in Power Tools Accessories Business Unit, who will be resposible from user & retail price management and product portfolio and services. (Please note that this position will not lead a team.) 

• Lead of local user & retail price management in the countryIntroduces and steers all price steering elements and develops pricing excellence
• Operative price management for the countries including the creation and delivery of price lists
• Manage PROMO share and execute BU PROMO strategy (Price or Bundle pack) and integrate it holistically in the User journey
• Gains and provides user-& market- insights to the BO, SA and MK organization
• Lead of local product portfolio and services in the country
• Launch management
• Optimization of product mix (standard, campaigns, promotion) in country
• Management of the lifecycle of channel / customer exclusive products
• LOG Planning of MC, launches and promotions in collaboration with DM
• Support local service portfolio and operation
• Gains and provides user-& market- insights to the BO, SA and MK organization to counter segment cannibalization and close product/ service gap

• Very good Marketing know-how along all Ps of Marketing
• Functional expertise in local portfolio/ category management
• High expertise in branding and good understanding of UX related to information and purchase decision of target group
• High sales affinity and good understanding of the retail landscape
• Understanding of the online and offline shopping landscapes
• Operational experience in marketing
• passion in execution
• Right communication skills to make topic understood in the broader context of Marketing, Sales and User journey management