https://bayt.page.link/v1TUmrkCw1dqRip19
أنشئ تنبيهًا وظيفيًا للوظائف المشابهة

الوصف الوظيفي

Overview of the role:

  • To support General Manager for Marketing in strategizing and developing all marketing communication in line with the Polestar & BYD brand positioning. 
  • To lead and provide innovative marketing strategy and implementation for Polestar & BYD across all channels and touch points to support business objectives for new car sales. 
  • To enhance brand image and customer perception to increase brand equity and support price premium vs. competition.

 

What you will do:   

Marketing Strategy: 

  • Manage brand positioning to increase the brand power.
  • Develop advertising campaigns, media plan, and contact strategy.
  • Direct offline and digital media including website and social media strategy.
  • Develop and pilot marketing efficiency monitoring, ROI, PDCA.
  • Manage and administrate all brand marketing expenses.

 

Leads Marketing performance efficiency PDCA

  • Regularly review and analyze key performance indicators (KPIs) like return on investment (ROI), conversion rates, and customer acquisition costs to assess the effectiveness of marketing strategies.
  • Plan, execute, and measure marketing campaigns, adjusting strategies based on performance data to improve outcomes.
  • Continuously seek and implement innovative marketing methods and technologies to enhance efficiency and effectiveness.
  • Prepare comprehensive reports on marketing performance, detailing successes, challenges, and insights derived from various campaigns and initiatives.


تفاصيل الوظيفة

منطقة الوظيفة
دبي الإمارات العربية المتحدة
قطاع الشركة
البيع بالتجزئة وبالجملة
طبيعة عمل الشركة
صاحب عمل (القطاع الخاص)
الدور الوظيفي
التسويق والعلاقات العامة
نوع التوظيف
دوام كامل
الراتب الشهري
غير محدد
عدد الوظائف الشاغرة
1

Established in the 1930s as a trading business, Al-Futtaim is one of the most progressive regional business houses headquartered in Dubai, United Arab Emirates. Structured into six divisions; automotive, retail, electronics, engineering and technology, real estate, financial services and general services, Al-Futtaim operates through more than 60 companies and maintains a decentralised approach, giving individual businesses flexibility and versatility to maintain a competitive stance. Employing in excess of 20,000 people across the UAE, Bahrain, Kuwait, Qatar, Oman, Egypt, Syria, Pakistan, Singapore and Europe, this approach benefits employees, providing a clearly defined work culture where individuals are empowered with authority and responsibility for their work. The success of Al-Futtaim is attributed to proactively managing change whilst upholding the values of integrity, service and social responsibility. The majority of businesses, built on a portfolio of world leading brands, dominate their sector.

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