Job description
Skill required: Marketing Operations - Web Application Development
Designation: Web Developer Senior Analyst
Qualifications:Any Graduation
Years of Experience:5 to 8 years
About Accenture
Accenture is a global professional services company with leading capabilities in digital, cloud and security.Combining unmatched experience and specialized skills across more than 40 industries, we offer Strategy and Consulting, Technology and Operations services, and Accenture Song— all powered by the world’s largest network of Advanced Technology and Intelligent Operations centers. Our 784,000 people deliver on the promise of technology and human ingenuity every day, serving clients in more than 120 countries. We embrace the power of change to create value and shared success for our clients, people, shareholders, partners and communities.Visit us at www.accenture.com
What would you do? Help balance increased marketing complexity and diminishing marketing resources. Drive marketing performance with deep functional and technical expertise, while accelerating time-to-market and operating efficiencies at scale through Data and Technology, Next Generation Content Services, Digital Marketing Services & Customer Engagement and Media Growth Services.
In a Marketing Operations job profile, responsibilities include managing and optimizing marketing processes and systems. This involves tasks such as campaign execution, data analysis, and budget management. The goal is to improve marketing efficiency and effectiveness. The role requires strong analytical skills, attention to detail, and knowledge of marketing technologies. It is essential for ensuring that marketing strategies are implemented smoothly and deliver measurable results.
Creation of application programs that reside on remote servers and are delivered to the user s device over the Internet. Ability to develop web based applications using modern web technologies such as: set up and use databases, server side application that can respond to HTTP requests, or client side application which offers users an experience in client side web browsers.
What are we looking for? Experience: Relevant years in web development and digital delivery.
Required skills
• Web builds
• Release discipline
• Optimization support
• Cross-functional collaboration
Good-to-have skills
• Tag management exposure
• A/B testing implementation
• Accessibility standards
Key technologies (Coles-relevant categories)
• Web frameworks
• Tag management
• Analytics tools
Roles and Responsibilities: •Build and maintain web assets required for campaign execution and optimisation (landing pages, web updates, tagging support).
•Key responsibilities
• Develop and deploy campaign landing pages and web assets required for execution.
• Implement tagging/testing requirements aligned to measurement and optimisation.
• Support integration of forms and tracking to enable lead/campaign measurement.
• Resolve defects and support releases; ensure stable delivery and performance.
• Collaborate with designers/copywriters to implement experiences accurately.
• Document build standards and handover artefacts for repeatable delivery.
Key deliverables
• Landing pages and web assets
• Tagging/measurement implementations
• Release artefacts
• Defect fixes
This job post has been translated by AI and may contain minor differences or errors.