About Role: As an Outbound Lead Generation/CRM Automation Specialist, you'll take charge of creating effective strategies to engage potential leads and optimize our sales processes. Your responsibilities include building targeted lead lists, automating CRM workflows, and integrating various sales tools for seamless operations. With a strong understanding of sales methodologies and a knack for leveraging technology, you'll play a crucial role in enhancing our outreach efforts and maximizing sales efficiency. Collaboration with internal teams and stakeholders will be essential to ensure alignment with business objectives and to drive continuous improvement in our lead generation and CRM automation initiatives.
Job Title: Outbound Lead Generation/CRM Automation Specialist
Position Type: Full-Time, Remote
Working Hours: Based on US EST Time Zone
About Pavago: Pavago is currently seeking a dynamic Outbound Lead Generation/CRM Automation Specialist for our client. We're in search of an individual with a talent for pioneering strategies, adept at engaging potential leads and optimizing our sales infrastructure. If you possess a strong understanding of sales processes, coupled with a knack for automating tasks across various sales tools, this opportunity may be the perfect fit for you!
Responsibilities:
- Lead List Building: Develop and maintain targeted lead lists for cold email and cold calling campaigns, utilizing various tools and databases to identify and qualify potential prospects.
- Technical Sales Infrastructure Management: Oversee and maintain the technical sales infrastructure, including CRM systems, dialers, and email systems, to ensure smooth operation and integration of sales processes.
- Automation Implementation: Design and implement automation workflows to streamline lead management, sales outreach, and reporting processes, tying together various sales tools and systems for maximum efficiency.
- Reporting Automation: Develop reporting automations to generate insights into sales performance, lead conversion rates, and other key metrics, enabling data-driven decision-making and continuous improvement.
- Collaboration: Collaborate with sales, marketing, and IT teams to ensure seamless integration of lead generation efforts and automation workflows with overall business objectives and strategies.
- Training and Support: Provide training and support to sales teams on the use of CRM systems, automation tools, and other technical sales infrastructure, ensuring adoption and proficiency across the organization.
What Makes You a Perfect Fit:
- Sales Process Knowledge: Strong understanding of sales processes and best practices, with the ability to optimize workflows and automate repetitive tasks to improve efficiency and effectiveness.
- Analytical Abilities: Ability to analyze data and metrics to identify trends, patterns, and opportunities for optimization in lead generation and sales automation efforts.
- Communication Skills: Excellent communication skills for collaborating with cross-functional teams, providing training and support, and presenting insights and recommendations to stakeholders.
- Adaptability: Willingness to adapt to evolving technologies and methodologies in outbound lead generation and CRM automation, staying updated on industry trends and best practices.
Required Experience & Skills:
- Background: Proven experience in outbound lead generation and CRM automation, with a demonstrated ability to build effective lead lists and implement automation workflows in a sales environment.
- Technical Skills: Proficiency in platforms such as Apollo, HubSpot, Close.com, Clay, Zoom.info, Slack as well as experience with automation tools like Zapier. Familiarity with dialer systems, email marketing platforms, and data analysis tools for sales reporting is essential.
- Essential Abilities: Excellent communication skills, both oral and written. High proficiency in computer literacy, analytical thinking, and understanding of industry-specific trends and tools.
What a Typical Day Looks Like:
Your day will involve a mix of lead list building, CRM automation setup and optimization, reporting automation development, collaboration with cross-functional teams, and providing training and support to sales teams. This includes researching and qualifying leads, setting up automation workflows, analyzing sales performance data, and ensuring alignment with overall business objectives and strategies.
Interview Process:
- Initial Phone Call: Engage in a brief conversation to understand your experience and suitability for the role.
- Video Interview: Delve deeper into your professional background and assess your skills in a 30-minute call.
- Practical Assessment: Showcase your creative abilities through practical tasks relevant to the role.
- Final Interview: Have a comprehensive discussion with our client to ensure mutual alignment.
- Background Checks: Conduct swift verification of your references and past employment details.
Ready to Apply?
Ready to make a significant difference in a thriving team and contribute to tangible improvements in our workflow? If you're passionate about outbound lead generation and CRM automation, and eager to play a pivotal role in shaping our success, we invite you to take the next step. Apply now and seize the opportunity to be part of a rewarding journey where your contributions truly matter!
