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Should I build a presentation of a product / service around 'how the product/service great is' or 'how much induviduals (potential costumers) need the product/service', which one is more important. Or, I just cannot ignore the audience and its needs, should I build the presentation for specific audience differently and particularly focus on "how much they need it".
Need is more important rather than showing greatness of product.
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A presentation is always benefitial to explain your product / service. However, it is important to know the audience for whom you are making the presentation so that the relevant features and benefits can be highlighted based on their needs.
To give presentation as per the customer demand and market to full fill the requirement of the purticular service.
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