Your web browser (Chrome 121) is out of date.Franchise Hotel - Assistant Director of Sales
Hotel Brand: VOCO Hotels
Location: United Arab Emirates, Dubai
Hotel: VX Monaco Hotel – Dubai World Islands - (DXBCA)
Job number: FRDXBCA2952
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This job posting is for a position at a Hotel owned and operated by an independent franchisee, not by IHG or its affiliates. IHG has no involvement in the hiring or day-to-day employment policies or practices of franchisees
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By clicking the apply button, you will be applying for a position with an independently owned and operated franchise hotel, not with IHG or its affiliates, and IHG will not be your employer
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voco brand comes to life in hotels that you can count on but that are different enough to be fun. Unstuffy hotels, where people feel comfortable to relax, and just get on with relaxing.
Hotels that are built on sustainability where we look after the planet with the same care as we look after our guests and colleagues.
Your day to day
We’re always looking for new ways to raise the bar. So we’re searching for a Assistant Director of Sales with a track record of driving sales and smashing targets to help us fill our rooms, meeting suites and banquet halls.
Every day is different, but you’ll mostly be:
Developing & Executing Sales Strategies
Works with sales leader to ensure understanding of sales strategy and effective implementation of this strategy for the segment. Assists in the development, implementation and sustaining of aggressive solicitation program focused on increasing business in rooms, events, F&B revenues. Works with management team to create and implement a sales plan addressing revenue, customers and the market for the segments led by the DOS/ DOSM. Assists with the development and implementation of promotions, both internal and external, related to rooms, F&B, Recreation, and Events etc.
Maximizing Revenue
Provides positive and business-aggressive leadership to ensure maximum revenue potential (e.g., sets example with personal booking goals). Recommends booking goals for sales team members and then working with the DOS/ DOSM, sets annual revenue targets for all members of the sales team, ensuring that they are clear on their revenue target and have a planned strategy to achieve their goals.
Managing Sales Activities
This position is responsible for the development of new business within the Transient, Group and Events segments as well as maintenance of existing accounts to ensure maximum delivery. Attending Sales strategy meeting, pre-event/ functions meetings, training and other sales related meetings as required by the DOS/ DOSM. Manages the Sales teams (under the direction of the DOS/ DOSM), to ensure the efficient day to day operation of the Sales Department. In absence of the DOS/ DOSM, the Assistant DOS leads the team. Manages the office administrator/coordinator and supervises the execution of tasks assigned to the team. ADOS must demonstrate high energy levels in motivating the team and focuses on the team on providing consistently high levels of customer service, leading the rest of the team members, by example. Ensuring that the activities of all team members are aligned with hotel strategy and recorded in Opera or in Alternative Place accordingly. A ssists the DOS/ DOSM when needed in recruiting, directing, managing, training and counseling sales talents; Updates team on monthly results and updates the appropriate system accordingly. Manages the completion of all RFPs / FIT contracts solicitations ensuring they are completed accurately and in line with budgeted guidelines. Ensuring accurate follow up and communication both internally to reservations and accounting departments and confirmation to client; Manages all Weekly reports, consolidating and submitting the Month End Report to the DOS/ DOSM for review (including sales calls, site inspections, banquet figures, lost business, big gains etc) Involved in the preparation of the annual departmental budgets – Topline and Bottomline initiatives. Approves space release for catering to maximize revenue in the absence of an Event Manager, if required. Participates in sales calls with members of sales team to acquire new business and/or close on business, where required. Executes and supports the operational aspects of business booked (e.g., generating proposal, writing contract, customer correspondence). Supervises the arrangement of FAM TRIPS in line with business needs, if requested by the DOS/DOSM. Conducts FAM trips and Site inspections if needed. If required, to plan and attend any trade fairs as a representative of the Hotels, ensuring that the quality image of the organisation is portrayed, and that every opportunity is taken to promote the Cluster Hotels; Proactively manages a pre-determined number of key accounts, assigned by the DOS/DOSM and key prospects and other active accounts to ensure maximum yield in line with budgetary objectives. Maintain valid call objectives and relevant action plans for each key account/key prospect and ensure all follow up is executed in a timely manner (typically within less than 24 hours). Ideally within 6 hours during working hours and 24 hours on a weekend. Proactively prospects new accounts for the hotel and other properties worldwide, within the own brand(s), following the sales process through to convert into ‘producing’ accounts. In conjunction with the DOSM, develops the sales strategy for the hotel, plans and manages its implementation, and responsible for communication this strategy to the sales team; Assist the DOS/DOSM in planning, development and implementation of promotional strategies and marketing plans; Create and implement programs to achieve greater profitability through increasing average rate, overall occupancy and increased business volume; Maintains knowledge of market, competition and customers. Responsible for sales department statistics: Supervises completion of reports, attendance schedule and sales calls schedule of the team; Liaises with DOS/DOSM in the delivery of specific hotel marketing projects such as production of sales collateral and advertising campaigns etc in partnership with the Marketing Department. Maintain Company Brand Standards within the cluster hotels. Conducts and attends maximum Sales-Related and Mandatory Brand Trainings, in order to share knowledge and guide the team, where needed. Conducts a minimum of 5 -Face to Face Sales Calls daily, 2 Entertainments weekly and 5 Telesales daily, to support the business needs and coverage of the property(es).
What we need from you
● Bachelor’s degree / higher education qualification / equivalent in marketing or related field
● Four or more years of experience in a hospitality or hotel sales and marketing setting with direct supervisory experience over a sales team
● Strong knowledge of local businesses and business trends required
● Must speak local language(s)
● Other languages preferred
What we offer
We give our people everything they need to succeed. From a competitive salary that rewards all your hard work to a wide range of benefits designed to help you live your best work life.
We welcome everyone and create inclusive teams where we celebrate difference and encourage colleagues to bring their whole selves to work. We are an equal opportunity employer and offer opportunities to applicants and employees without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, protected veteran status, or disability. We promote a culture of trust, support, and acceptance. Always welcoming different backgrounds, experiences, and perspectives.
So, join us and you’ll become part of our hotel family.
