NameProviderPurposeExpiryTypeNameProviderPurposeExpiryTypeNameProviderPurposeExpiryTypeNameProviderPurposeExpiryTypeNameProviderPurposeExpiryTypeRole overview Application
Marketing Content Creator
Marketing - United Arab Emirates, AE - Full time - 953 As the Marketing Content Creator at InstaShop , you will be driving the ideation and creation of innovative and thumb stopping content within our dynamic marketing team. Your role will involve cross functional collaborations to deliver content that seamlessly aligns with our brand identity and business objectives, while upholding our position as a leader in the marketing landscape.
InstaShop, headquartered in Dubai, is the leading online marketplace for supermarkets, pharmacies, pet shops & other businesses in the Middle East. With a young & motivated team & an office resembling the ones of startups in San Francisco, InstaShop is the right company for individuals passionate about adding value within a fast-growing technology company.
Primary responsibilities:
Content strategy and development:
Create innovative static and video content tailored for maximum engagement and share-ability across diverse social media platforms such as Instagram, TikTok, LinkedIn, YouTube, and more Collaborate with cross-functional teams to align on campaign objectives and develop creative content calendars that support the company's marketing objectives
Content production and management:
Collaborate with the creative team to produce high-quality and visually appealing content that aligns with the company's tone of voice, brand guidelines, and messaging Support and execute the end-to-end video content creation process, from conceptualization to production and distribution. Manage production timelines and budgets to ensure the timely delivery of content.
Content optimization and analytics:
Remain ahead of industry trends, competitor activities, and emerging content formats to ensure our content maintains its freshness and relevance. Use data-driven insights to optimize content performance and inform future creative decisions. Measure and report on the effectiveness of content marketing initiatives, providing actionable insights to the marketing team.
Event coverage:
Manage the social media coverage of external and internal events, ensuring alignment with content strategy and brand messaging.
Requirements:
Bachelor's degree in Marketing, Communications, or a related field Proven 2+ years of experience as a c reative c ontent creator or in a similar role Strong understanding of content marketing principles and trends Strong writing, editing, and storytelling skills Strong time management and organizational skills Proficient in using content creation tools and platforms Creativity- b ring innovative ideas and solutions to the table, enhancing the visual storytelling process Problem-solving skills- d emonstrate the ability to troubleshoot challenges during production and post-production phases. E xcellent communication and collaboration skills Ability to work independently and efficiently in a fast-paced environment Excellent a ttention to detail and a passion for delivering high-quality content English and Arabic proficiency is a must.
Reports to: Brand and Communications Director
