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Job Description

  • Analyzing our brand positioning and consumer insights
  • Helping shape and communicate our vision and mission.
  • Translating brand elements into plans and go-to-market strategies.
  • Manages a team of marketing people working on brand initiatives.
  • Leads creative development to motivate the target audience to “take action.”
  • Establishes performance specifications, cost and price parameters, market applications and sales estimates.
  • Monitors market trends, research consumer markets and competitors’ activities
  • Oversees new and ongoing marketing and advertising activities.
  • Devises innovative growth strategies.
  • Aligns the company around the brand’s direction, choices and tactics.
  • Manage and develop the agency relationships.
  • Identifying and tying up with partners
  • To coordinate with the market research team to understand consumer insights and using the same to focus on the brand-building activities.
  • To coordinate with the market research team to understand consumer insights and using the same to focus on the brand-building activities.
  •  To regularly visit the market to understand changes in the market, competitive moves, experience consumer interactions and identify opportunities.
  • To evaluate the brand communication mix for ATL/BTL promotional activities in line with product strategy.
  • To effectively track all executions of plans and ensure that they are carried out as per brand expectations and confirm to set deadlines.
  • To work closely with the Agency on the copy/ content and creative for advertisement and promotional campaigns.
  • To monitor sales data and plan/ modify branding initiatives so as to drive achievement of sales targets.
  • To provide inputs to Vendors on the development of communication material.
  • Manage the team effectively by coaching, mentoring, provide periodic feedback and exposure to enhance learning Internal & External Interactions


Job Details

Job Location
New Cairo Cairo Egypt
Company Industry
Real Estate; Advertising
Company Type
Employer (Private Sector)
Job Role
Marketing and PR
Employment Type
Full Time Employee
Monthly Salary Range
Unspecified
Number of Vacancies
1
Shehab  A. Mazhar Architects logo
Shehab A. Mazhar Architects

Egyptian most prominent architect Shehab Mazhar has been in the forefront of architecture design since he founded his practice on Cairo, Egypt in 1978. Mazhar is an influential theorist as well as a diversified and prolific designer. he started his life as an academic and acquired all the professional theories necessary for his profession, he then turned to the practical side and he established his firm which flowered beautifully various projects encompassing many building types: Special residential communities, hotels and resorts, club-houses, office buildings, restaurants and retail stores, sports and recreation centers, as well as healthcare facilities. Ultimately, each project expresses a functional thesis with a deep respect for the natural environmental and human impact upon it. The result is an evolving and appropriate style unrestrained by fashionable labels. His designs always cater a wide array of needs, both in terms of space as well as style. In addition to the afore mentioned achievements he is leading a successful professional corporation specializing in planning design of diverse residential, commercial and touristic projects, which is currently celebrating its 30 th anniversary. It is a multi-dimensional firm offering distinctive design services, tailored to the needs of the clienteles, its challenge is to respond to each project with innovative and appropriate solutions to establish distinguished architectural designs that gracefully stand the

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