Executive - Analytics
Full-time
Company Description
The Analytics Executive will support in conducting and delivering analytics projects for multiple clients across the Groupe in MENA. The role responsibilities will include helping conduct digital attribution studies via regression modelling, assisting with Marketing Mix Modelling (MMM) projects, general data collection/processing/analysis and helping automate processes using Alteryx. The Executive will also have the flexibility and aptitude to upskill and take on new products within the Analytics team as and when needed by client engagements.
Job Description
Technical & Product
Comfortable with at least 1 programming language (R strongly preferred, Python also acceptable). Proficiency in MS Excel and PowerPoint necessary. Proficiency in linear regression concepts, both in theory and implementation also strongly preferred. Navigate and use different digital media and analytics platforms for reporting and troubleshooting (Google Analytics, Facebook, Snapchat, Campaign Manager, DV360, etc.) Create presentations using media/non-media data for regular client reports. Work on cleaning/processing/auditing large amounts of data (usually in Excel files) for clients.
Business Acumen & Operational Efficiency
Carrying out digital attribution studies using the Robyn R package. Helping with Marketing Mix Modelling studies – data collection, preparation, cleaning and eventually building models and presentations. Build workflows in Alteryx to automate various processes across the company (reporting, finance, etc.) Support on the deliverable calendar of recurring and ad hoc reports across various clients. Work on data QA and taxonomy enforcement for certain clients.
Innovative & Analytical Mindset
Analyze ad hoc data to provide insights and recommendations. Stay up to date with latest innovations in digital measurement. Continuously look for opportunities to enhance our client offering and implement new techniques in the market.
People & Leadership
Seeks others' feedback to develop self-awareness, strengths and address development area. Is able to proactively raise issues to improve effective team working and collaboration. Is able to communicate confidently in a clear, concise and articulate manner. Collaborates with stakeholders and embraces an inclusive based environment. Is able to make valuable contributions to discussions and brainstorming sessions, providing insight and point of view. Able to build relationships quickly with others and engages personally with peers and clients. Treats others with respect, listens to other perspectives, especially when they are different from own. Able to tackle problems in a timely manner and develop contingency plans that focus on problem resolution. Drives a culture of trust with Peers, clients and all other stakeholders.
Self
Is able to take ownership for actions and deals with consequences in a mature manner. Able to adjust performance based on experiences and feedback and showcases agility and flexibility. Displays openness to the ideas of others and leverages them when beneficial for the business. Showcases curiosity and open mindset towards new ways of doing things. Is able to set high impact objectives and goes above and beyond to exceed performance. Demonstrates the Growth Mindset and is able to take ownership of personal development and growth. Capable of constructively challenging the status-quo and takes risks to challenge internal and external perspectives. Approaches situations and individuals with honesty, integrity and humbleness. Displays resilience and maintains drives and a positive outlook when faced with challenges.
Executive - Analytics
Spark Tower, Beirut, lb * Full-time
