Business Director - Communications Consultancy
Full-time
Company Description
FOUNDED IN 1926, PUBLICIS GROUPE IS NOW THE 3RD LARGEST COMMUNICATIONS GROUP IN THE WORLD. THROUGH A POWERFUL ALCHEMY OF CREATIVITY AND TECHNOLOGY, WE ARE DRIVING BUSINESS TRANSFORMATION ACROSS THE ENTIRE VALUE CHAIN.
Publicis Groupe has transformed its business model and its organizational structure to put its clients at the center and to facilitate access to all its services in a fluid, modular way. Today, Publicis Groupe is organized across 4 Solutions Hubs - Publicis Communications, Publicis Media, Publicis Sapient, and Publicis Health- for easier connectivity and integration, fostering collaboration throughout the Groupe; while Epsilon at the core will fuel the Groupe’s entire operations to deliver personalized experiences at scale.
As a Connecting Company for the Connected Age, Publicis Groupe is able to deliver winning solutions for clients through the Power of One - driven by a common purpose, a powerful spirit, shared behaviors, great character and a relentless focus on our clients.
Job Description
Responsibility and Focus
Responsible for both building client relationship and monitoring a team, while collaborating with senior leadership (Business Lead / CEO), the various departments of the agency (creative, strategy, production) and other potential partners from Publicis Group (media, Vertical, epsilon, sapient)
Lead the strategic, operational and delivery aspects of the account and owns relationships with the client(s).
Work closely with the Business Lead of your account(s) and ultimately ensuring high levels of client satisfaction and revenues’ growth across your assigned clients’ portfolio
Take responsibility & accountability for the growth of your client's business within the assigned clients’ portfolio
Identifying and developing opportunities to drive new business proposals involving the group capabilities
Foster the agency’s beliefs and spirit externally-internally, as well as develop and drive vision for the business, aiming to bring in more business – and drive the Power of One development and implementation
Inspire, mentor, and guide the career development of your team members
Main Tasks
Technical & Product
Lead clients’ conversation and work closely with Business Lead(s) to ensure excellence in strategy, creative and production Oversee strategy, planning, creative execution, production for all assigned client-account(s): Responsible for winning client commitment to the agency and Group’s direction, strategy, recommendations, and subsequent execution, translating business needs to creative challenges and ensuring a timely delivery milestone. Perceived as a trusted advisor by your own clients and as an expert in specific industry, internally and in the market, by demonstrating deep understanding and knowledge of category Be able to define the correct scope, the needed resources and deliver accordingly to financial targets for the current year Support in business development efforts alongside other senior agency stakeholders and engage relevant group resources, when appropriate
Business Acumen & Operational Efficiency
Responsible of all outcomes, quality control and the health of the relationship with the client across all disciplines, practices, facets of the business internal and external Build strong client relationships to understand the needs and requirements to proactively support the day-to-day delivery of projects Responsible for driving cross client’s collaboration to drive both business growth as well as strategic alliances cross industries. Set the yearly strategic roadmap with the client on business transformation by becoming the trusted consultant and authority on the client’s consumer Journey Ensure that the brand strategy, client messaging and deliverables (from planning to roll out) are consistent = Serve as a brand guardian role Responsible for the smooth operating of day-to-day workstreams and foster positive collaboration between senior team members, strategy & creative colleagues, and all other experts to facilitate smooth process and project management delivery Lead your team on all plans (check and upload from markets) – ensuring the process is running timely and efficiently Drive both business and transformation and innovation for the clients Drives integration and interdependence across all capabilities to deliver high-standard integrated communication solutions Capable of breaking down silos to enable cross collaboration by leveraging expertise resulting in cross-selling across different Groupe verticals and practices Constantly aim to have award winning work delivered to get recognition to the clients in their industry and get recognition as an industry leader in our field Support other teams when pitching for clients of similar industry Responsible for the management of the client’s P&L end to end ensuring a healthy and profitable P&L. Responsible for the commercial tracking, forecasts, and KPIs ensuring no blindsides negatively affect the agency’s commitments Inspire, mentor, and nurture the team to build capability and develop competence
Innovative & Analytical Mindset
Able to think strategically, creatively, and analytically to challenge the clients’ partners and propose innovative solutions to briefs Own the clients and partners’ relationships as a trusted advisor Able to predict emerging market trends in specific category and quickly grasp trends and dynamics of other categories to create new business opportunities Adopt an always-on innovation mindset, with a hunger for delivering competitive advantage for your client and cascade it to your team and key partners (strategy/creative) Identify growth opportunities and solutions within the assigned clients for Publicis group’s vertical or services (media, CRM…) Work with the overall Business Lead and builds positive and collaborative relationships with all stakeholders including other head of departments. Receive project briefs from client, assesses, calls for the internal meetings and meeting with partner agencies, and assign the brief internally, agree on timelines internally and with client Successfully experience of running large matrix teams and simultaneous projects Be an expert in time management and prioritisation of multiple projects across different business units
People & Leadership
Capable of developing and sharing a strategic vision that others can aspire and commit to, having the confidence to adjust and adapt in the dynamic world. Able to use storytelling to connect with internal and external stakeholders in a compelling manner to influence and inspire. Able to handle complex issues and make decisions even when missing information. Able to proactively develop meaningful relationships with key decision makers across functions. Accepts responsibility for client problems, manages conflict and actively works to solve issues internally and externally. Able to build succession plans and grow and mentor future talent. Encourages others to value difference, collaboration and positive spirit while getting the best out of their diverse teams. Listens and proactively seeks views from others to create an environment that is transparent and comfortable for others to share. Able to understand, inspire and motivate their team to pursue goals and deliver beyond their beliefs. Able to assess ideas and people on merit alone, without bias or favoritism and gives recognition when due. Capable of coaching and supporting others by aligning career expectations, defining success criteria and providing actionable, open and constructive feedback. Capable of persuading others with integrity by understanding their motivations and identifying their concerns and work toward solving them.* Able to handle complex messages and is able
