Job Description
Career CategoryMarketing
Job DescriptionPRODUCT MANAGER
Job Description
Reporting to Oncology & Hematology Business Unit Manager, executes marketing activities & plans and maximizes the brand potential and his/her main responsibilities will be as follows:
- Designs and executes promotional activities (detail aids, messages, CVAs, advertising, congresses, etc.) in line with international branding and key messages
- Works with Brand Teams to maximize the brand performance
- Develops LPS with cross functional team
- Translates/implements international brand campaign locally
- Prepares the launch plans to ensure successful launch
- Designs and executes tactical plans in line with the strategy
- Partners with the sales force to ensure the brand strategies and tactics are cascaded effectively
- Analyses market research needs and results
- Coordinates competitive intelligence and drives competitive action plans
- Develops Financial short- & long-term forecasts, LRPs for the responsible brands
- Partners with the Medical team to optimize the brand performance
- Active presence and organization of National & International Congresses
- Training & motivation of sales force (cycle & launch meetings)
- Understands business dynamics, identifies business opportunities and develops business cases
- Partners with Intercontinental Marketing Teams to understand global strategies
- Identifies business opportunities and develops business case
Minimum Requirements:
- Bachelor’s degree (Master’s Degree would be an asset)
- Minimum 5 years of experience in a multi-national pharmaceutical company
- 2+ years of Product Management experience in Oncology area
- Fluency in English, both oral and written communications
- Experience with information systems (CRM databases and MS Office)
- Applies advanced communication and presentation skills
- Demonstrates strong industry knowledge and commercial attitude (oncology knowledge is a plus)
- Examines and understands issues from multiple perspectives or points of view; takes a systematic approach to successfully resolving all issues
- Applies digital marketing skills with omni-channel approach
- Displays strong organizational and time management skills; multi-tasking; delivers commitments in a timely manner
- Takes initiative and acts pro-actively, enthusiastically and creatively
- Demonstrates open-mindedness
- Applies advanced communication and presentation skills, communicates effectively at all levels both internally and externally and (inter-) nationally
- Applies project management skills
- Applies advanced analytical skills
- Applies financial and budgeting skills and experience
- Serves as a role model for Amgen Values
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Job Details
- Job Location
- Türkiye
- Company Industry
- Other Business Support Services
- Company Type
- Unspecified
- Employment Type
- Unspecified
- Monthly Salary Range
- Unspecified
- Number of Vacancies
- Unspecified