Social Media Monitoring Executive

About the company:

Global media intelligence with a human touch.

CARMA combines technological innovation and comprehensive data collection with in-depth insights to deliver customized media monitoring and analysis solutions.

Job Purpose:

• Source, select, and categorize social media items to produce clear, concise, and accurate daily alerts, in addition to reports based on client-specific requirements. Provide accurate coded data for analysis.

Roles and Responsibilities:

• Monitor social media platforms to find points of interest to the client through the latest tools and technology provided by CARMA.
• Categorize items (sentiment/topics analysis) according to client requirements, following the briefing document and the understanding of the client requirements.
• Translate and/or summarize social media posts in English.
• Create accurate and informative reports, Real-time/Daily Alerts, and coded data sheets, as per the client's requirements.
• Create attractive and informative charts and tables, imported from the analyzed content data, as per the client’s requirements.
• Analyze social media data to extract valuable insights and trends.
• Search and focus on buzz alerts, based on spikes in interests or rising issues, and directly report to the client.
• Conduct research on influencers to add to the database.
• Comply with CARMA policies and procedures and support CARMA's mission and vision.
• Perform other job-related duties as assigned by the direct manager.

Job Requirements:

Education:

• BA in Journalism, Communication, Advertising, Marketing, Public Relations, or any related field.

Experience:

• One year of experience as a Social Media Monitoring Executive or Researcher is preferred, with a strong understanding of key platforms such as Facebook, Instagram, Pinterest, LinkedIn, YouTube, Twitter, TikTok, and Snapchat.

Physical demand and working conditions:

• Professional office environment.
• Sedentary work. May involve walking or standing for brief periods.
• Day, evening, and night shifts, require occasional overtime.